Omnichannel refers to the various ways customers can interact with a brand, be it online, in store, through a mobile app, over the phone, or by mail. Many brands have been expanding their reach to include omnichannel methods to appeal to a wider audience, explaining their rapid increase in popularity. Omnichannel fulfillment is a similar concept, except that it focuses on technology integration, freight management, reverse logistics, and inventory control when it comes to fulfillment services. Why should you bother with omnichannel fulfillment services, and why is it important for your business? Just keep on reading.
One of the biggest operational challenges today is reverse logistics in e-commerce. This is due to the volume and cost of processing product returns. The growth of returns is a result of the rise of e-commerce at the consumer level, as well as more and more brands offering free shipping. Because of this, retailers are realizing that they need to keep up with the growing number of product returns by improving their e-commerce reverse logistics. Here are some areas where e-commerce in reverse logistics is impacting businesses.
Mastering your e-commerce shipping solutions will improve your business in ways beyond your imagination. The act of managing shipping, from packing orders to monitoring expenses, can lead you to success and is one of the most important operations for small- to medium-size business owners. The following shipping tips for e-commerce will help you start improving your operations like never before. Implement these to set up your dream e-commerce shipping company.
There are many specific terms one might come across when considering e-commerce—one of those terms is reverse logistics. But what exactly is reverse logistics, and what does it have to do with e-commerce? Fortunately, we’ve broken down all the important details about reverse logistics in e-commerce and what the concept encompasses.
Same-day delivery is exactly what it sounds like: the ability to get a product to the customer within 24 hours of the order being placed. It’s a growing form of e-commerce fulfillment that big players like Amazon have been investing in.
What Do Customer Think About Same Day Product Delivery?
Although all customer groups show a preference for same-day product delivery services, an overwhelming 64% of Millennials are more likely to take same-day options when available. This youth trend extends to families as well: 63% of families with children under the age of 18 lean sharply towards same-day delivery options. What this adds up to is a population that is going to grow up expecting online purchased products to reach them faster, and these preferences are going to trickle down to the next generation. Businesses are on the cusp of a new era in e-commerce fulfillment and companies that incorporate same-day delivery will be able to ride the wave instead of getting swept over.
E-commerce order shipping is an increasingly common business practice and has seen an ever-increasing share of retail sales in the past few years. Since it has a relatively low barrier to entry, e-commerce shipping is popular for small businesses. Those same small businesses, however, may begin to face order shipping challenges that can weaken their competitiveness if not successfully navigated. Here is a handy guide to some of the common challenges faced when using e-commerce shipping solutions as well as the best practices in e-commerce shipping needed to overcome them and thrive.
E-commerce businesses are always looking for the most effective ways to deliver their orders. Drop shipping usually comes up as a viable option because it seems to take away some of the hassle. But some of the drop shipping challenges may not be immediately evident, and when a distributor or manufacturer takes on the responsibility of delivering their products directly to the consumer, there are several factors that need to be considered.
Multichannel selling in e-commerce is simple to understand but tricky to master. In short, multichannel selling is the use of multiple venues to bring products to customers. In the old days, this meant brick-and-mortar stores plus mail order catalogs. Now, it includes online stores, public marketplaces (Amazon, eBay, etc.), shopping-comparison sites, and so on. Despite this evolution, the ultimate goal and benefit of a multichannel selling approach has remained unchanged: attracting more customers and bringing your products to people who wouldn’t otherwise be reached by conventional approaches.
By now you must know that shipping e-commerce packages takes a lot of coordination. Finding the best way to ship a package involves many moving parts. And if you don’t have the correct system in place, it can be detrimental to your bottom line and negatively impact customer service.
The best way to ship e-commerce packages takes some know-how. Unless you’re experienced in fulfillment services, partnering with a 3PL is likely your best bet. In this article we’ll discuss some basic strategies for successfully shipping packages that will work for your e-commerce business.
As a business owner, you likely already know how frustrating the entire returns process can be. In e-commerce, you are likely to reach more customers than brick-and-mortar stores, but that also means that returns will be more prevalent. However, it’s a fair trade off if your e-commerce product returns management system is sound.
It may surprise you to know that a recent survey showed that an unclear return policy is at the top of the list for cart abandonment, followed by the customer simply being distracted. From the consumers’ perspective, they are taking a chance by ordering your product without having the opportunity to see it or feel it in person. If they are not confident that they can return this product if it doesn’t match their standards, then expect for that order to remain in their cart.