Some businesses do their marketing only one way, and that works for them. However, most fulfillment companies need to market across a variety of channels in order to attract clients.
Luckily, multichannel marketing isn’t difficult once you get the hang of it. Here are five simple ways to improve on it:
1. Use Google Shopping
Formerly known as Google Products, this utility is a tool that sees companies can pay to list their products on Google’s shopping service. This allows users to compare prices, thereby providing useful knowledge about the competition and their marketing techniques.