Client Confidentiality in Product FulfillmentWith the Internet leading to a greater exchange of personal information than ever before, it’s increasingly important to keep personal information safe. In product fulfillment, you are going to be handling a lot of information from clients and other businesses, and it’s up to you to know how to handle it properly and securely.


Security is key if you are going to operate a proper fulfillment center. You’ll be receiving all kinds of mail order fulfillment information, including client accounts, order histories, and complaints. You have to do everything you can to ensure clients that their information is safe.

Client information databases and software can accomplish this. Many of these programs, such as NetSuite and OnContact, are available online and are great for storing all your client information safely.

As their information serves as part of your fulfillment management, you might be tempted to use your clients’ store addresses to send them promo materials based on previous orders. While a common aspect of modern e-commerce fulfillment, there are some things to consider before doing so.

Standards and Practices

Privacy breaches are a hot topic these days, especially when it comes to the Internet. Many world governments have begun cracking down on businesses that have been misusing clients’ personal information. No matter what your personal feelings are about this practice, one thing is certain: people’s personal information is not as easy to keep private.

If you’re uncertain about how to augment your order fulfillment systems to improve security or how to use your client’s information for the sake of marketing, research proper product fulfillment marketing standards. Visit the library, check government web sites, or even phone your local business bureau for information. If done correctly, you can save yourself some headaches while continuing to protect your clients’ personal data.

Need solutions to your product fulfillment problems? APS Fulfillment, Inc. has the knowledge and services to make your direct mail and product fulfillment ventures more successful. Contact APS Fulfillment, Inc. by email at [email protected], visit their web site at, or phone toll free at (954) 582-7450.