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One of the biggest operational challenges today is reverse logistics in e-commerce. This is due to the volume and cost of processing product returns. The growth of returns is a result of the rise of e-commerce at the consumer level, as well as more and more brands offering free shipping. Because of this, retailers are realizing that they need to keep up with the growing number of product returns by improving their e-commerce reverse logistics. Here are some areas where e-commerce in reverse logistics is impacting businesses.
Reduced Warehousing and Distribution Costs
Product returns can stealthily eat away at your bottom line, but there are ways to eliminate or reduce loss such as labor costs associated with customer relations, customer service labor costs, transaction costs, transport and shipping costs, and warehouse and storage costs. To prevent these losses, many companies have switched to an automated process management system, employing a team dedicated to managing returns, or outsourcing reverse e-commerce logistics to a third-party logistics (3PL) partner. The last option is likely the best, as these companies are trained and experienced with handling the return of unwanted, damaged, or recalled products.
Improved Customer Satisfaction
Customer satisfaction is extremely important to having a convenient and efficient e-commerce solution. When customers want to return unwanted or faulty goods, your company should be able to quickly remedy the situation so that the customer will continue to purchase products from you. Unfortunately, handling customer product returns in e-commerce can be a difficult task. E-commerce reverse logistics is one of the most expensive and work intensive parts of an online business. Although responsiveness is everything—the faster your return process works for your customers, the more likely they are to stay—you also need to make sure that you’re minimizing the cost and impact of this system on your business, as it can have a huge impact on your profits. You will need to understand components such as the return policy, returns preparation, receiving, transporting, exchanging or issuing a credit, inspection and sorting, and asset recovery. If all of this sounds overwhelming, consider working with a 3PL partner. They know how this process works and can save you a lot of money in the long run especially if you are new to the e-commerce world.
Maximize Return on Assets
Businesses can employ reverse logistics practices to benefit from a second return on investment from their products. If a product is returned unpackaged, lightly used, or defective, parts can be used or sold to create new products, saving you money and helping you maintain a good return on assets.
Outsource Your Reverse e-Commerce Logistics Solutions
Managing all the processes of a reverse e-commerce logistics system on your own can be a difficult task. If you are a small- to medium-sized business, you may need professional help to get the job done efficiently and save you money overall. This is where companies like APS Fulfillment, Inc. come in. We provide advice on e-commerce shipping service best practices and offer our clients a variety of hands-on services including e-commerce fulfillment, product fulfillment, direct mail marketing, fulfillment solutions, and fulfillment markets. We also use the best quality software systems to manage your warehouse, so if you’re looking for the right company, look no further than APS Fulfillment, Inc. You can contact us by e-mail at [email protected] or by phone at (954) 582-7450.
