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Category Archives: Direct Mail Marketing

How to Best Use Your Product Fulfillment Knowledge

If you’ve been working in product fulfillment for a long time, your knowledge is a great boon to your business. Whether it’s the hardships of fulfillment orders, or the necessity of mail fulfillment, the information you’ve accumulated while using the Internet as a successful business venture makes you a valuable commodity to both your business and those of others. Self-Worth First, you must assess your knowledge. What do you know? What have you done successfully? (more…)
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Reinvigorating Your Product Fulfillment Business

While it’s easy to criticize people using older technology for not getting with the times, it’s easy for your product fulfillment business to do the same thing. And unfortunately, this can be a mistake that leads to reduced sales. This can be avoided through creativity, new ideas, and stimulated business activity. Watch and Learn Before you set about doing creative direct marketing or any other revisions to your business, take a good look around your industry for ideas. (more…)
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Using Contests in Product Fulfillment

Contests not only offer clients a chance to win prizes, but also drive more business to your product fulfillment company. Doing a sweepstakes or other contest falls under the banner of direct marketing solutions, and like other direct marketing tasks, it requires some effort in order for it to be successful. Skill-Testing Question A good contest requires knowing what the prize will be, how people can participate, and how you can determine the results. Also decide if the contest is open to anyone or if entry requires being a paying client. (more…)
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Reinvigorating Your Product Fulfillment Marketing

No product fulfillment business can make due with just one piece of marketing material; new content must be created regularly. However, sometimes your business may struggle with a period where you’re struggling for ideas or the existing marketing is being poorly received. In these instances, you need to apply creative thinking to generate new ideas, then test and experiment to see which of those ideas has the potential to bring in new clients. (more…)
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The Benefits of Direct Marketing Associations

In product fulfillment, a little help can go along way. There are a few notable groups you can align with, but none are more helpful than a direct marketing association. Since product fulfillment relies heavily on direct marketing, benefiting from some sort of direct marketing agency is only logical. As trade groups at the center of the best direct marketing services, associating with one will gain your business access to useful information that can help you to increase profits. (more…)
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Making Great Joint Partnerships in Product Fulfillment

The best jobs are the ones where you’re doing what you love and create a sense of accomplishment. However, there are some things you simply can’t accomplish alone. Whether it’s due to time or physical limitations, there’s no shame in sometimes needing help. When it comes to product fulfillment, there are a lot of jobs to do, and they can pile on quick; that’s why you have to know who to turn to for help. One option to consider is a joint partnership. A joint working relationship not only keeps your working operations in check, but opens up new ones...
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Dealing with the Future of Mail in Product Fulfillment

New Year, New Changes With the New Year upon us, most businesses have an opportunity to begin anew. Each new year means a new beginning, and with it, a new chance to improve. It’s a time for everyone to start over and aim to be bigger, bolder, and different. In product fulfillment, it’s no different. That said, unlike many other businesses, those in product fulfillment have to consider both traditional techniques and new applications, often based on new technology, and then decide which direction to take their business in. This can be both scary and more than a little risky....
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How to Get People Interested in Your Product Fulfillment Business

Reaching Out In a perfect world, having regular business ought to be the norm, but alas, it’s often anything but. While some in product fulfillment have this luxury, they are often in the minority. The truth is that if you’re your own boss in any business, you have to regularly be reaching out for new clients to keep your business going strong. Only as you work to market your business more can you score the big-paying clients. (more…)
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Experimenting to Increase Success in Product Fulfillment

New Opportunities Inspiration is contagious. When we hear about a fantastic new creation made through hard work and perseverance, it lights the fire of inspiration and makes us want to do the same. However, successful inventors are a minority. For every one useful new invention, there are hundreds more that failed. The fear of failure is powerful, leading many people with fresh ideas to not even bother trying and sticking to routine. (more…)
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Showing Off Your Professional Product Fulfillment Portfolio

What You Got Learning, studying, applying, taking courses, building skills, and trial and error. If these words sound familiar to what your job entails, you are in good company. There seems to be a large emphasis these days on pros putting all their skills in one basket in regards to what they know, what they can learn, and how they can apply it all. For product fulfillment pros, this accumulation of skills and knowledge is crucial—it’s how you attract both clients and colleagues. (more…)
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