How to Add Extra Punch to Direct Mail Campaigns
The idea of a “snail mail” direct mail marketing campaign might seem outdated in today's technological world. However, traditional mail has one significant advantage over e-mail campaigns: the customer has to interact with your message. Mailboxes do not have filter settings, so customers have to physically and consciously handle and dispose of your material. This affords a guaranteed chance to catch the customer's eye. An effective direct mail marketing strategy will make them pause and see what you have to say. APS Fulfillment Inc. has been providing expert direct mail marketing services from our Florida location for many years, so...
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