Blog Archives

Being an information provider is vital in today’s product fulfillment world. With constant new technological changes and industry practices, consultation in product fulfillment is necessary for those who are serious about staying in the business.

If you choose to be an information provider, you have a lot of ways to spread your intel, including creative direct marketing among many others.

Cutting Quarters in Two

Penny pincher, hustler, moneygrubber, cheapskate, hoardasaurus—the insults go on and on. There’s no getting around the negative terms used for people that seem to like money more than anything; such names are even applied to folks that simply take savings seriously. Sometimes the bad terminology is warranted, as such folks may buy discount Halloween cards for Christmas gifts or stock up on diapers long before they ever get married.

Meant to Be Seen

There is a term often applied to entertainers and performers if they followed particular career path. These people might have been obscure, had a small but loyal fanbase, and scraped by just to eat and keep a roof over their heads, but they were eventually recognized as being talented and were paid big money to have their creative skills used in commercials, endorsements, and more. They finally had money in their pockets, but their fans were angry at their decision to become more commercial.

Knowing Is Half the Battle

 Order big or order little? Go digital or stick with paper media? Start working on your catalogue now, well before Christmas, or promote a new product that’s hot from the supplier? Decisions, decisions, decisions. And in product fulfillment, like any other business, there are a lot to make.

In fact, if you’re in the product fulfillment game, you already have a pretty good idea how hard it is to make the best decisions for your business.