You likely own a number of products—maybe even the device you are reading this article on—that were manufactured in China. As markets become intertwined on a global scale, the way customer demands are being supplied is getting redefined. Raw materials, labor, and production can be obtained from a dynamic range of sources as businesses large and small look for the lowest costs. However, getting a product made cheaply across the ocean doesn’t help unless you have a way to get it to a customer ordering from, say, New York City.
This is why supply chain management is incredibly important to the growing e-commerce sector. As production takes on a more global field, coordination and control of the flow of a company’s goods becomes all the more integral to ensuring smooth and productive operations.