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APS Fulfillment, Inc. Weighs in on Data Showing U.S. E-Commerce Sales Increased 14.7% in the Fourth Quarter

APS Fulfillment, Inc. (, one of the nation’s leading cost-effective fulfillment and integrated direct mail marketing companies, reacts to data showing U.S. e-commerce sales jumped 14.7% year over year in the fourth quarter.

According to the U.S. Census Bureau, e-commerce sales during the fourth quarter increased 14.7% year over year to $89.1 billion. This also represents a 2.1% increase over the third quarter of 2015. Full-year e-commerce sales increased 14.6% year over year to $341.7 billion. In 2015, e-commerce sales accounted for 7.3% of all retail sales, up from 6.4% in 2014. (Source: “Quarterly Retail E-Commerce Sales 4th Quarter 2015,” U.S. Census Bureau, February 17, 2016;

“Despite a sluggish fourth quarter, where U.S. GDP advanced just 0.7%, retail sales remain strong,” says Charles Aultman, president of APS Fulfillment, Inc. “In 2016, retail sales are expected to grow 3.0%; that’s higher than the 10-year average of 2.7%. Thanks to the ease of mobile devices, e-commerce sales are projected to grow at a much faster pace.”

In 2016, traditional brick-and-mortar brands and online retailers need an advanced warehousing strategy to keep ahead of the growing demands of consumers. Outsourcing fulfillment can save warehouse space and allow brands to focus more on marketing and selling. It can also increase customer satisfaction and lead to additional sales.

“Conveniently located near all major transportation hubs, APS Fulfillment has a proven track record of helping small-, medium-, and large-sized merchants from all over the world improve operations, increase customer satisfaction, and reduce expenses,” Aultman explains. “Because of its strategic location in southern Florida, APS Fulfillment can receive, inventory, and ship products in just two days.”

APS Fulfillment, Inc. is one of the United States’ leading cost-effective fulfillment and integrated direct mail marketing companies, offering affordable and real-time fulfillment services to small, medium, and large companies. Its state-of-the-art technology provides turnkey solutions for high-volume perfect-match mailings, personalized direct mail, snap-pack mailers, postcards, and triple-tabbed booklets.

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Improving Order Fulfillment Process

APSFulfillment_image_102015It seems straightforward enough: Process and deliver an order to your customers on time and with no damage to the product. Unfortunately, order fulfillment is not that simple. Getting a product from point A to point B involves many stages, at many levels. It also involves groups of people who need to coordinate amongst each other if there’s any hope of having that package arrive on time, in one piece, with the proper documentation.

The good news is there are ways to better manage this process. The key is to have a system in place that accounts for every step of the fulfillment journey; from the moment the product is ordered until delivery to the customer, and beyond that if there are any refunds or other issues. Though it certainly isn’t easy, implementing a practical system to optimize order fulfillment is very possible. Here are some points to help get your business started.

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Managing the Load of Bulk Mail

APSFulfillment_image_100815Direct mail marketing is still one of the most effective means of engaging consumers and leading them to take further action. Of the many benefits of direct mail, like converting targets, one aspect that some marketers see as an obstacle is cost. If you are correctly running your campaign strategy, there are many ways in which costs can be significantly reduced while still reaching a high volume of targets.

One of the ways businesses can take advantage of mailing cost savings is by using standard mail, more formally known as bulk mail. Using bulk mail as opposed to first-class postage, the savings can be close to 40%, and even more for nonprofit organizations.

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How Can Kitting and Assembly Save You Money?

APSFulfillment-04.16.15Kitting and assembly services are a part of a fulfillment company’s duties and retailers and fulfillment houses have been doing it for some time, especially those that offer a varied product line that is sorted into larger orders.

What Are Kitting and Assembly?

The customer submits an order, which you gather, package, and send; that’s kitting in a nutshell. Assembly, meanwhile, is when  large products are put them together for clients before they are sent. However, note that as much as it’s used in conjunction with kitting, assembly is not the same thing and not all retailers offer it to their clients.

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The Demands and Rewards of Literature Fulfillment

APSFulfillment-04.13.15Literature fulfillment, or print fulfillment as it’s commonly referred to, is a popular form of paper-based marketing that many fulfillment houses use. For retailers looking to market via the mail or  direct marketing, it can be a very powerful tool. However, many fulfillment companies don’t know how to use it properly or simply don’t bother with it at all, mistakenly thinking it’s a dated marketing style.

If you learn of its advantages and how to utilize it properly, literature fulfillment has many virtues. For a breakdown of literature fulfillment, its rigors, and how it can benefit your company, here are some important points to consider:

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